How to make lots of money with the Google Adsense program
What if you could get paid every time someone clicks on an ad on your website? what if you could get like 10 cents 30 cents a dollar 3 dollars or even more?
Hi I’m Marcus and you guessed it today we’re going to be talking about how to make lots of money with the Google Adsense program. Hey guys it’s Marcus here from affiliatemarketing.com.
About five years ago I put up a little video about Adsense. It was about an eight minute video and it was crazy. We got over a hundred thousand views, a lot of people responded really well to that video about how to make money on Adsense. That video is about five years old. I decided for my subscribers and my viewers to put out a new updated video about the Google Adsense program, how it works and how you can start making money really fast with that program.
How Google Adsense works
So let’s dive right in and talk about how Adsense works. First and foremost Adsense works by taking all the ads that are on Google and funneling them into a system, so when you’re an advertiser on Google through the google adwords and you show up on the Google search as ads by Google. What happens is that once you pay for google adverts, it means that you are going to be on what’s known as the content network. Okay, the content network is a network of a bunch of sites like your sites and my sites and all the people on the internet who have websites who are using the Google Adsense program and the content network shows your ads from google adwords on those sites.
For adsense publisher you simply get a little code, put it on your site, Google runs ads from their database of content network advertisers and put them on your site and you get paid when people click or view the ads. Which is pretty cool right?
Who would like to get paid just when people click or view on ads? We all would. Now, this is a program that I’ve made hundreds of thousands of dollars with. It is by no means my top income source or even my top 5 income source or even a top 10 income source. But it is a very good supplement to my income.
So what we first off want to do is understand how it works and the way it works is by putting the adsense code on your site running ads. When people click the ad you get a check in the mail or you get the cumulative amount paid to you via bank transfer. Google pays adsense publishers every 21st for the money generated in the previous month.
How to make lots of money with the Google Adsense
The amount Google pays is determined on the search term also called keyword. Some keyword pays higher than others.
What determines the amount you get from each keyword is the number of advertisers ready to pay for that keyword or in that niche. Now you’ll notice that there are some search terms like funny tax, funny cat, all this keyword has no advertisers. okay maybe there’s one advertiser but I doubt there’s any other write funny cats has very little advertisers, which means the amount you’re going to get per click on the word funny cat is very little.
However, there are words like mortgage refinance that are very expensive now if you get traffic for mortgage refinance you could get as much as $10 a click or more, which is cool. So, if funny cat is going to be like 3 cents a click if you’re lucky all right if you’re lucky oftentimes it’s less than that. Mortgages are going to be like $10 a click or more very good right so obviously.
If we have traffic for mortgage we’re going to make more money. So it’s very important to look at this because Google bases the amount you get on the content on your site and pulls it against the advertisers and what they’re willing to pay. Very cool, now this is all done automatically through a code.
3 things that are going to increase Google Adsense earnings
What we want to do is want to take a look at three things that are going to increase the amount of revenue you make on Google Adsense.
Get more people to click ads
You have to get the people to click the ad. Now it is against the Google Adsense rules, to say hey click these ads. We don’t want to do that right we want the people to naturally click the ads, so what we want to do is just put it in our content and make it look like content. so tip makes the title blue. Okay this is the title of the Adsense all right and make the link glue that way people will click on them you always want to use text ads because text ads nine times out of ten are going to out pull image ads, okay so text ads are big so we’re going to put text ad very important.
Multiplying traffic to your site
The second way you are going to make more money on Google Adsense is going to be multiplying traffic. Okay you see those sites out there like funny cats or I have a cheeseburger or cat has a cheeseburger or whatever. These sites make a lot of money but they also get a lot of traffic.
So if you don’t have a lot of traffic you’re not going to make a lot of money so the key is making as much as you can off of each individual visitors and one of the ways to do that, besides making the links and everything looks like actual links are to multiply your traffic. What this means is getting as many people as possible to visit your website and you want to get them to click multiple pages on your site. The more pages they view, the more pages they visit, the more time they spend, the more chances you have to make money.
Now there’s also a very important factor and I want to show you how it works. What happens is you’ll notice that if you go to websites like the MSN homepage, what they do is they have lots of different little boxes right? they have little boxes of content like teasers right? so they have like a little picture of a guy looking all funny and he’ll say you know top mortgage tips from Donald Trump or whatever or it might say you know credit card ripoff that your grandma doesn’t know about or something like that. What they’re doing is they’re getting you to click on the content. That’s the same thing you want to do you want to get them to click on the content.
If they click on the mortgage thing they’re going to go to your mortgage site, read some mortgage content and hopefully click on the ads about mortgages. They’re going to go to the car insurance site and click on ads about car insurance or whatever now you can do this internally by leading them through your different pages. Lead them through the pages they’re going to see more ads. They’re going to look at a lot of things this is exactly what I did in the mortgage market where I went to a programmer, I bought one hundred and fifty dollars worth of mortgage calculators. I put them on my site they came to the home page for the word mortgage calculator what cost me 30 cents per click or less okay so 30 cents of the collect is what I was getting people to my site for now.
Once they come into my site I had a list of mortgage calculator refinance calculator. How much can you afford a loan, to value all these different calculators the people wanted to learn because they were looking for mortgage calculators. The average person visited 8 pages on my site, so if I paid for 100 people to visit my site that would have been $30. Okay so I get $30 on my site, now this can also work with free traffic.
If you’re getting free traffic as well so $30 gets 100 people to my site now what I did is I did eight times so those 800 or those hundred people now became 800 pageviews pretty cool. Out of those 800 views we got maybe 10% or 20%.
Sometimes even 30% to click on Google Ads which is cool if 30% of the 800 people clicked the ad that’s like more click on the ads and visitors on my site which meant I made a lot of money some days we were making as much as 1400 bucks at in profit right got to stress the point with the old chalk there 1,400 dollars in profit
Make your google ads look like links
Now this is the way it worked, we gotta make it look like links okay make it look like content the worst thing you could do is have a banner that looks like a banner because no one wants to click a banner if it looks like content and it looks good and it’s a good ads boom they’re going to collect the key is relevant it’s got to be relevant to multiply the traffic get those people to click more pages get them to engage more things the more time they spend on your site the more money you’re going to make
3. Flip the click.
Now, what do I mean by flip the click well what I mean if you got to take whatever traffic you have and you got to assume that these people are interested in lots of other things? All right if they’re looking at cat stuff maybe you could get them to a site about pet insurance if they’re looking at mortgage to refi maybe you can get them to look at other different things about mortgages as well or if you want to look at this and take a look at my other videos.
Plan all kinds of stuff based on what they’re searching for so the key is is to realize that these people are going to eventually want something else, based on the intent of the keyword. The intent of the keyword is everything. If they’re looking to download a program or if they’re looking for something like remove exe from my computer. The only reason someone would want to remove an exe, is because they think they have a bad file or a virus or something like that you can send them to virus stuff. People looking for how to start a blog they’re interested in hosting.
If you use these three steps: Number one make the title blue make the text fit, make it look like part of the content now don’t go overboard and be all weird. You don’t want to do that you want it all to be natural. You want them to click because they are interested. Multiply the traffic, get your people to look at multiple things. Get them to click on multiple stuff right don’t just go for the one-off you know hopefully they buy.
if they don’t they take a hike you want to get them to look at multiple things the more times they view pages the more they’re going to look at stuff on your site entice them with links and type them with titles and type them with all kinds of different things and number three flip the traffic. example flip them from something that’s inexpensive into something that’s expensive so I hope you enjoyed this video